Mission Revamp | Ayushi Gupta

Context

What the Mission module does.

Mission is a role-play certification module that helps sales reps practice their pitches before real sales meetings. It is especially important during onboarding of new reps, or when preparing teams to sell newly launched features and products.

Admin (onboarding expert)

Creates and assigns content, invites managers to review performance, and tracks each team's progress.

Learner (sales rep)

Practices assigned content, submits recordings, and receives feedback on progress.

Reviewer (manager)

Evaluates the team's submissions, mentors and guides reps, and oversees team performance.

The problem

Perfectionism was slowing everyone down.

Delayed or missing submissions: learners took excessive time aiming for perfection, leading to late submissions or none at all.
Long waits for feedback: reviewers had many submissions to assess, so learners waited a long time to hear back.
Stretched time-to-value: admins had to send repeated reminders to both sides just to keep team progress moving.

Team

1 Senior PM, 1 Senior Product Designer (me), developers, 2 QA.

My duties

Requirement gathering, user interviews, user stories and feature set, task flows, wireframes, stakeholder alignment and feedback, UI, design QA.

Process

Grounded in data from the live product.

Discover

Requirement gathering, heuristic analysis, and analysis of live product data to understand the challenges.

Define

Journeys and scenarios, task prioritization, task flows, and a success matrix.

Ideate

IA, wireframes, and prototypes, with feedback from developers, stakeholders, and existing users.

Design

User interface, design documentation, icons, and design reviews.

Test

Design QA with the PM before release.

The designed solution

Smart Insights, for both sides of the review.

AI feedback for learners: once a learner records or uploads a pitch, AI evaluates it and offers insights. Learners see exactly where to improve, practice privately, and submit only their best version to managers.
Prioritization for reviewers: Smart Insights shows reviewers which team members performed well and who needs attention, so they can prioritize reviews where they matter most.
Faster coaching: reviewers can quickly spot where each individual needs improvement, significantly reducing workload and boosting efficiency.

A note on visuals: MindTickle projects are under NDA, so process artifacts and screens are shared selectively during conversations. Happy to walk through them live.

Key outcomes

From ten days to one.

Time-to-value reduced from 10 days to 1 day, streamlining the review and feedback cycle.

Daily active users grew from 36% to 87%, a record high for the module.

Smart Insights expanded to other MindTickle modules, improving efficiency across the platform.